Six hands-on, peer-led labs aligned with CMP International Standards. Your own event is the case study.
Venue Sourcing & Contract Analysis
Sourcing • Risk & Contracts
Use AI to accelerate research, comparison, risk identification and contract review while preserving human accountability.
Budgeting, Analytics & ROI
Financial Management • Analytics
Consolidate financial, engagement and performance data into clearer forecasting, reporting and decision support.
Registration & Attendee Experience
Data & CRM • Experience Design
Connect registration, CRM and participation data into a usable attendee-intelligence workflow — then turn those signals into more relevant communications and experiences.
Event Marketing & Promotion
Marketing • Demand Generation
Build a connected content, campaign, lead-nurture and conversion workflow across multiple channels.
Productivity & Workflow Automation
Operations • Automation
Identify repetitive work, redesign the process and connect systems with appropriate controls and escalation paths.
AI With Integrity: A Framework for Event Leaders
Governance • Responsible AI
Put practical guardrails around AI use — accuracy, data privacy, disclosure and human accountability — so teams can adopt it with confidence and trust.
Every lab runs 45 minutes with 15 minutes between. Mini bootcamps (Miami Beach, Las Vegas) run four of the six labs after a 30-minute opening session on AI With Integrity.